I help leaders change the world!
“The best marketing strategy ever: care.” — Gary Vaynerchuk Innovation and marketing go hand in hand. How did Drucker put it? “Business has only two functions — marketing and innovation.” ― Peter Drucker These are the 10 best marketing frameworks that have served me well over the past 20 years at Microsoft, including multiple startups …
“Frameworks and mental models are the building blocks of wisdom, enabling us to make better decisions and understand the world around us more deeply.” — James Clear Frameworks and mental models are powerful tools that can help us make sense of complex situations and guide us towards better decisions. More precisely, a framework is a …
“The more models you have in your head, the more you can pick and choose and use the appropriate model for the problem.” — Charlie Munger As a strategist, innovator, and futurist at Microsoft for more than two decades, I’ve used frameworks and mental models to learn faster, think more critically, and make better decisions. …
“Change is the only constant in life.” — Heraclitus Embracing and mastering change management is one of the great skills you can learn in life. By learning change management frameworks, you will learn how to play the game of change at a higher level with skill. Change is an inevitable part of any organization, but …
