• Skip to main content
  • Skip to header right navigation
  • Skip to site footer

JD Meier

Better Leaders. Better Results.

  • Help Me With
    • Leadership
    • AI & Transformation
    • Innovation
    • Strategy
    • High Performance
    • All Topics –>
  • Library
  • Books & Courses
  • Coaching
  • About
  • Contact

Stephen Covey On the Big Rocks of Life

by JD Meier

image

Stephen Covey was a masterful storyteller.

His simple stories were insightful, inspirational, and actionable.

One of my favorite stories from Stephen Covery is his story about the big rocks in life.

Here is the story of the big rocks in life:

One day this expert was speaking to a group of business students and, to drive home a point, used an illustration I’m sure those students will never forget. After I share it with you, you’ll never forget it either.

As this man stood in front of the group of high-powered over-achievers he said, “Okay, time for a quiz.” Then he pulled out a one-gallon, wide-mouthed mason jar and set it on a table in front of him. Then he produced about a dozen fist-sized rocks and carefully placed them, one at a time, into the jar.

When the jar was filled to the top and no more rocks would fit inside, he asked, “Is this jar full?” Everyone in the class said, “Yes.” Then he said, “Really?” He reached under the table and pulled out a bucket of gravel. Then he dumped some gravel in and shook the jar causing pieces of gravel to work themselves down into the spaces between the big rocks.

Then he smiled and asked the group once more, “Is the jar full?” By this time the class was onto him. “Probably not,” one of them answered. “Good!” he replied. And he reached under the table and brought out a bucket of sand. He started dumping the sand in and it went into all the spaces left between the rocks and the gravel. Once more he asked the question, “Is this jar full?”

“No!” the class shouted. Once again he said, “Good!” Then he grabbed a pitcher of water and began to pour it in until the jar was filled to the brim. Then he looked up at the class and asked, “What is the point of this illustration?”

One eager beaver raised his hand and said, “The point is, no matter how full your schedule is, if you try really hard, you can always fit some more things into it!”

“No,” the speaker replied, “that’s not the point. The truth this illustration teaches us is: If you don’t put the big rocks in first, you’ll never get them in at all.”

Make time for your big rocks.

You Might Also Like

The Ultimate Personal Effectiveness Principles
7 Habits of Highly Effective People at a Glance
7 Habits of Highly Motivated People
The Secret of Time Management

Category: Personal Effectiveness

About JD Meier

I help leaders change the world.

Previous Post:7 Habits of Highly Effective People at a Glance
Next Post:Why We Feel Unproductive

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *


Sidebar

About Me

JD

I am J.D. Meier. I help you unleash your greatest impact. Former head coach for Satya Nadella's innovation team. 25 years of Microsoft. Learn more...

Popular Articles

10 Things Great Managers Do
16 Amazon Leadership Principles
40 Hour Work Week at Microsoft
Agile Innovation Framework
Culture of Innovation
How I Created Trends for Satya
How To Lead High-Performance Teams
Innovation Explained
Power of Dreams
Satya Nadella Quotes
View More...

My Best-Selling Book

This is the book that changes lives ...

Become a better leader, innovate better, and make greater impact!

I help leaders change the world! As part of your journey, learn how to realize your potential in business and in life through the power of high performance, innovation, and leadership. 

High Performance. Innovation. Impact.

At the heart of high performance is a culture of continuous learning and growth. Through innovation, we continuously redefine the boundaries of human potential and create a brighter future. And impact is our compass and lever, a thoughtful alignment of our focus and resources.

Dream Big. Start Small. Achieve More.

Dreaming big sets the stage for remarkable achievements. Starting small powers your progress and builds momentum. Together, they empower us to turn bold ambitions into reality.

Topics

  • All Topics
  • The AI Augmented Leader
  • High Performance
  • Innovation
  • Strategy
  • Coaching
  • Leadership
  • Entrepreneurship
  • Sustainability
  • Digital Transformation

Testimonials

  • Testimonials

Resources

  • Frameworks
  • Trends
  • All Resources

My Other Sites

  • GettingResults.com
  • SourcesOfInsight.com

Copyright © 2026 · JD Meier · All Rights Reserved