Experience-Driven Development

Features don’t necessarily aggregate up to “experiences” and I would argue that today’s winning approach is …

… Experience-Driven Development

… Where experience means user’s can perform their goals successfully… the software makes them feel good and succeed at their goals. 

It’s an integration of scenarios + experiences … and persona-based scenarios with goals.

This shifts the focus to lighting up experiences over just shipping features or scenarios. 

It also means a focus on “Experience Step-Throughs” to model and prioritize what you ship. 

The Experience is the Differentiator

It seems like today’s software success is about shipping the vital few experiences that make an impact. 

I know it seems like a subtle shift, but I still come across too many glitches that get in the way of great software … … I think we need “experience-first” … or more “experience-driven.”

Experiences are the differentiator … you can have scenario parity or feature parity, yet miss the boat on experience.  It’s beyond user stories and scenarios with acceptance tests (though that’s a good start.)  It’s about measuring efficiency and effectiveness of the user experience.

You Might Also Like

Agile Project Delivery Using Timeboxing, Rhythm, and Incremental Delivery
Continuous Value Delivery the Agile Way
Customer-Connected Development
Cuttable Scope
How To Lead High-Performance Teams the Agile Way
Reimagine Your Customer Experience